DODO CRM & Client Development Manager

Your Opportunity

We are currently looking for a DoDo WW CRM & Client Development  Manager responsible for creating the CRM global strategy in order to maximize business through client engagement opportunities.

How you will contribute

CRM

• Contribute to the Retail and E-commerce business growth through tactical activities aimed at boosting clients’ recruiting, improving retention and reactivation

• Support and enhance a Company Customer-centric culture

• Define the RFM segmentation and clients clustering rules

• Ensure that guidelines on data collection and data quality are well implemented in the Regions

• Oversee CRM systems in partnership with IT (upgrade of the existing functionalities and release of new features)

• Set and monitor Customer Engagement KPIS

• Liase with sales team in order to create customized action plans according to the global strategy and regional opportunities

• Propose and monitor insights of client engagement campaigns through online & offline performance

• Develop and forecast budgets in order to sustain Client Development strategy and roadmap

CLIENT DEVELOPMENT

• Build & maintain an healthy and loyal database, by contributing as insights expert to a deeper client knowledge and targeted customer journeys

• Define the NL, OTM, and OTO strategy targeting different clients’ segment collaborating with Brand, Sales Merchandising and Sales team

• Propose corporate clienteling practices, to be implemented locally, to accelerate recruitment, loyalty and elevation

• Propose the main clienteling experiences format, in collaboration with Corporate Event, Trade & Marketing Teams and  sales marketing team

TRAINING

• In partnership with Training Manager, propose training calendar and content to improve in-store clienteling skills

Who you are

• Graduated in Marketing, Business Administration with 5 years of experience in a leading role, gained in international companies

• Passionate by luxury and client engagement matter

• Agile with Salesforce, BI or other CRM & analytical systems

• Positive and proactive, with proven organizational and time management skills

• Able to collaborate effectively across teams with effective communication skills at all levels of the organization

• Fluent in English and Italian, more languages would be a plus

Why work with us?

Dodo is committed to building a diverse workforce. We believe diversity in all its forms – gender, age, nationality, culture, religious beliefs and sexual orientation – enrich the workplace. It opens up opportunities for people to express their talent, both individually and collectively and it helps foster our ability to adapt to a changing world. As an Equal Opportunity Employer, we welcome and consider applications from all qualified candidates, regardless of their background.