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09/18/2024
SAINT LAURENT WW Client Development Intern
Saint Laurent - Student (Fixed Term) (Trainee)
Paris - France
ABOUT SAINT LAURENT
Founded in 1961, Yves Saint Laurent was the first fashion house to launch the concept of luxury ready-to-wear with the creation of the ‘Rive Gauche’ line in 1966, synonymous with youth and freedom. This change represented a crucial first step in the modernization of fashion and revolutionized the socio-cultural landscape.
In 1999, the luxury division of the Kering Group acquired the house of Yves Saint Laurent and, under the creative direction of Anthony Vaccarello since April 2016, continues to position it at the top of the luxury universe.
Today, Saint Laurent collections include women’s and men’s ready-to-wear, shoes, bags, small leather goods, jewelry, scarves, ties and eyewear.
We are seeking a motivated and analytical individual to join our WW Client Development Team as a WW Client Development Intern. In this role, you will support our team in conducting ad-hoc analysis of target audiences and products, generating regular reports on clienteling KPIs, and assisting with the One-To-One campaigns. You will be responsible for both operational tasks and analysis, contributing to the optimization of our client development strategies. This person will support the WW Client Development team and its 4 pillars – Client Knowledge, Contractability, One-To-One Clienteling, and Client Service.
Role:
- Perform ad-hoc analysis of target audiences and products to plan WW One-To-One campaigns.
- Manage the quarterly calendar to ensure client touchpoints in key moments.
- Assist with regional One-To-One campaign deployment and analysis.
- Coordinate the regions on specific activities (Mailing Tools tracking, ROI, etc.)
- Generate monthly reports on Contactability
- Regular update of the Saint Laurent clienteling tools
- Support creating the clienteling training material
- Support the global Client Development department activity
Profil :
- Currently pursuing a master’s degree in business, Marketing, or a related field.
- Strong analytical skills with the ability to interpret data and draw meaningful conclusions.
- Excellent attention to detail and time management
- English proficiency is mandatory.
- Familiar and passionate about the luxury fashion industry is a plus.
This internship position is expected to start March 2025.